Allow us to brag.
We’re the nordic distributor of cocomelon toys.
How we launched and developed Cocomelon into one of the biggest pre-school brands in the Nordics.
it’s short and sweet.
here’s what you need to know.
In September of 2020, we added Cocomelon to our brand portfolio. Cocomelon was (and still is) a Youtube phenomena breaking records on a daily basis. So, we’re pretty excited about getting to launch the brand in all Nordic markets.
And launch it we did. By the end of 2020, we’d launched Cocomelon in Denmark and Sweden - and Norway and Finland would soon follow. And let’s just say that Cocomelon was a smash hit from the get go.
Wanna know more about how we are growing Cocomelon into one of the leading pre-school brands in the nordics? Then don’t be a stranger. Click the button.
Market shares on nordic pre-school brands.
the race to the top.
These numbers are from Q1 2021. That means in less than 6 months, we’ve launched and grown Cocomelon into the second biggest pre-school brand in the Nordics. Just imagine what we can do in a year.
the crystal ball has spoken.
Cocomelon is destined to be a top3 proxy brand.
The potential is there - and with our hard work, Cocomelon will become a top 3 brand within the next year or 2. If you’re not already a part of the Cocomelon Nordic family, then now is the time to change that.
sharing is caring.
some of our marketing secrets behind our successful launch.
full throttle on digital and physical platforms.
and we have more aces up our sleeves.
Cocomelon has grown to the biggest channel on Youtube - and it would only make sense for us to utilise the platform to showcase and push our Cocomelons products. And so we did… and still do.
Right now, we’re achieving a VTR of 97% across all our Youtube campaigns - and we don’t expect that number to drop.
But Cocomelon is getting just as much love in shops, where we developed a custom 360 display, to ensure in-store branding and awareness.
Cocomelon 360 display - not final.
don’t be a stranger.
Want to know more about how we drive our brands and create results? Well… don’t be a stranger! Click the button and we’ll be talking before you know it.